SOCIAL MEDIA

WEBSITE DESIGN

PAID ADS

EMAIL MARKETING

SOCIAL MEDIA WEBSITE DESIGN PAID ADS EMAIL MARKETING

As a marketing strategy and performance agency, we help ambitious businesses attract better clients and grow through refined social media, lead generation, paid ads and website performance.

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INTRODUCING SKALA

Skala is a digital & performance marketing agency built the high-end. We work with studios, individuals, creatives, makers and luxury brands to elevate how your work is seen, using social campaigns, ads and websites that look considered and feel commercially sharp. Creativity leads the way, though every decision is backed by data, helping your ideal clients connect with your vision and choose you with confidence.

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OUR SERVICES

What We Do

Social Media Management & Paid Social Media Advertising

Social media is intense. Overflowing with endless imagery and video, it can be a challenge to stand out amongst the noise. We take the pressure of socials completely off your hands, so you can focus on providing your dream service/products to your audience.

Our commitment begins with on-site content day visits, where we immerse ourselves in the magic of your business to create visuals that capture the reasons people you love you as a brand. Beyond content creation, our social media management service takes the reins of your online presence. We craft strategic posts, share captivating stories and leverage video to ensure all eyes are on you. Further, we ensure to maintain a consistent and engaging personality that resonates with your target audience. And when it comes to amplifying your reach and driving results, our paid social ad management is unmatched. We design and optimise strategic campaigns that not only attract traffic and views but also generate meaningful leads, increasing the likelihood of conversions.

No matter how beautiful your social media feed is, if your website isn’t up to scratch, you’re going to be missing out on those all-important conversions. We aim to develop your site with both strategy and creativity in mind, combining our skillsets to provide you with a website that is not only pretty, but that works!

Whether you need a simple one-page scrolling website or a full e-commerce site, we work with Squarespace, Shopify and Wordpress for all your website needs. If you haven’t got a website yet or you need a new one, we’ll happily recommend a platform to you within our proposal following your initial consultation.

Further - did you know that 53% of all website traffic comes from organic search? That’s why we incorporate SEO into our website design projects as standard and offer SEO as an ongoing service for all our retained clients.

Website Design & SEO

Have you heard the phrase ‘content is king?’

It’s true - and content is at the heart of most digital marketing channels. We’ll work with you to devise campaigns and content that aligns with your brand vision, resonates with your target audience and ultimately present you brand as you wish to be seen.

Whether you need glossy brochures, high-end advertising creatives or eye-catching images for your new collection launch; we’ve got you covered.

Content Creation & Campaign

Let’s start with this - email is far from dead. As a first-party platform, email marketing plays a fundamental role in keeping your customers loyal and warming up your leads.

With data at the heart of our email campaigns, we’ll write subject lines they’ll be forced to open and design aesthetic emails that’ll they’ll crave to click, resulting in conversions that ultimately impact your bank balance.

Whether it’s automated email workflows from gated content or seasonal promotions for your e-commerce brand, we’ve got you covered.

Platforms we are familiar with: Mailchimp, Hubspot, Mailerlite, Pipedrive, Squarespace built-in, and more.

Email Marketing

What’s the first thing you do when you’re ready to buy anything?

I’ll answer for you: “Google it”.

It’s all well and good being super active and engaging on Instagram, but for those who haven’t come across you yet, you need to meet the buyer where they’re ready to be met, and that often means on Google. An incredibly competitive space (everyone wants that number one spot!) Google Ads / PPC management can help you secure it and be seen by your target buyer, right at the moment they’re ready to buy,

PPC is a fast, effective tool - as long as your website design encourages conversions anyway…

Google Ads/PPC

OUR REVIEWS

What they say about us

Since 2020, we’ve supported SMEs & startups to drive demand, increase revenue, build their digital presence and transform their business.

“Skala have been fantastic supporting our company over the last 8 months. Their insights, content creation and ability to bring us up to speed on digital marketing has been on point. We are in a much better place both as a company and as founders, having had their guidance.”

Bruce Leishman
CEO & Founder at KitUp

“Skala has been a game changer to our company. Their communication skills are excellent and we know we are in great hands with them. Skala are incredibly proactive and very efficient. I highly recommend them. We thoroughly enjoy working with them.”

Leonora Haldane
Managing Director at TARKA London

“I cannot recommend Skala highly enough! They are an absolute pleasure to work with and are completely invaluable to my business. Their knowledge and skill base within marketing is on another level and her fast paced and methodical way of working makes the whole process smooth and stress free!”

Hannah Mayhew
Owner at Hannah Elizabeth Bridal

We are proud to be rated 5/5 on Google.

Frequently asked questions

EXPLORE OUR

  • We feel your marketing presence is most powerful when it is aligned, consistent and integrated. That’s why we offer our clients the option to outsource their entire digital marketing presence to us. We’ll look after everything from:

    • Website design and management

    • Organic social feed and content creation

    • Paid social media strategy & management

    • PPC strategy & management

    • SEO & copywriting services

    • Email marketing & automation

    Our clients have previously said we feel like a seamless extension of their business, so you may even feel like we’re in-house! We’ll go above and beyond to feed you our strategic input, align all your channels and drive the greater ROI from everything you do.

  • No, this is entirely optional and you can use as a ‘pick and mix’ service, should you wish to.

    This said, we do feel that we drive our best results when we can feed into all areas.

  • We are based in Hampshire with clients local to us as well as in London, Wiltshire, West Sussex and Surrey. We also have clients in Manchester, East Yorkshire and Staffordshire - so if you’re UK-based, it’ll work!

  • Absolutely! We are absolutely in our element when designing websites and would love to help you with your vision.

  • For sure! We can manage your PPC campaigns throughout, however we’d recommend this integrated with website design or consultancy so we can advise on conversion rate optimisation. This data and input will help you get the most ROI on your ad campaigns.

  • Yes! We have an extensive network of incredible photographers that we partner with for any content work required. We’ll plan your shoot to integrate with your marketing strategy and to elevate your online presence. Further, we can visit you on-site for informal video content, such as for use on Instagram Grid, Reels and TikTok.

  • We utilise a combination of Google Analytics and Instagram dashboards to track results. If you haven’t got Google Analytics already set up, we’ll do this for you.

  • We can provide training for your business following an initial audit and strategy build. This will allow you to manage your ads yourself, if you wish to.